Editorial studio portrait of a woman in a burgundy knit sweater with a charcoal coat over her arm, framed from the chin down

VARIA APPAREL

Well-cut clothing for the season ahead

Shop women
Editorial studio portrait of a man in a burgundy overshirt and charcoal trousers with white sneakers, framed from the chin down

VARIA APPAREL

Well-cut essentials for men

Shop men

Shop dresses

View all dresses
Varia Apparel - Women's Strapless Pleated Maxi Dress with Side Slit in WhiteVaria Apparel - Women's Strapless Pleated Maxi Dress with Side Slit in Black and White
Women's Strapless Pleated Maxi Dress with Side Slit$59.95

2 colors available

Varia Apparel - Women's Printed V-Neck Maxi Dress with Pockets in KhakiVaria Apparel - Women's Printed V-Neck Maxi Dress with Pockets in White
Women's Printed V-Neck Maxi Dress with Pockets$49.95

7 colors available

Varia Apparel - Women's Printed Collared Shift Dress with Short Sleeves in BlackVaria Apparel - Women's Printed Collared Shift Dress with Short Sleeves in Red
Women's Printed Collared Shift Dress with Short Sleeves$44.95

3 colors available

Varia Apparel - Women's Printed V-Neck Shift Dress with Side Pockets in MulticolorVaria Apparel - Women's Printed V-Neck Shift Dress with Side Pockets - Product image 2
Women's Printed V-Neck Shift Dress with Side Pockets$42.95

3 colors available

Varia Apparel - Women's One Shoulder Ruched Maxi Dress with Draped Sash in BrownVaria Apparel - Women's One Shoulder Ruched Maxi Dress with Draped Sash in Dark Green
Women's One Shoulder Ruched Maxi Dress with Draped Sash$59.95

3 colors available

Varia Apparel - Women's Sleeveless Twist Front Midi Dress with Flounce Hem in RedVaria Apparel - Women's Sleeveless Twist Front Midi Dress with Flounce Hem in Navy Blue
Women's Sleeveless Twist Front Midi Dress with Flounce Hem$49.95

12 colors available

Varia Apparel - Women's Oversized Button-Front Midi Shirt Dress in BlueVaria Apparel - Women's Oversized Button-Front Midi Shirt Dress in Gray
Women's Oversized Button-Front Midi Shirt Dress$42.95

8 colors available

Varia Apparel - Women's Short-Sleeve Button-Front Denim Shirt Dress in Light BlueVaria Apparel - Women's Short-Sleeve Button-Front Denim Shirt Dress in Black
Women's Short-Sleeve Button-Front Denim Shirt Dress$54.95

3 colors available
Editorial still life of stacked folded knitwear in camel, cream and charcoal with a burgundy knit beanie on a wooden dresser

The fall edit

Layers for cooler days

Knits, cardigans and jackets for the months ahead. Warm layers in colors that work together.

Shop sweaters and cardigans

Fewer, better pieces.

Well-cut everyday clothing for women and men, at fair prices.

Our story
Editorial atelier scene with a clothing rail of curated garments in charcoal, camel, cream and burgundy on wooden hangers

OUR STORY

A small store from Sheridan, Wyoming

Varia Apparel was founded in 2026 and is run by Lumora Media LLC, based in Sheridan, Wyoming. We offer well-cut clothing for women and men at fair prices. Our vision is a wardrobe of fewer, better pieces, worn season after season.

More about us

Free shipping within the US

On every order, no minimum spend.

Easy 30-day returns

Thirty days from delivery. Just email us first.

Tracking on every order

A tracking link is sent with your shipping confirmation email.

Here to help

Monday to Friday, 8:00 AM to 3:00 PM CT/CST (Central Time).